Media kit
About the Automotive Industries Association of Canada
We represent, support and lead innovation in Canada’s $43.9 billion auto care sector. With thousands of members from coast to coast, our vision, research, training programs and advocacy supports Canada’s collision and mechanical sectors. Our best practices for the auto care industry help our members keep Canada’s fleet of almost 26.6 million vehicles on the road.
Whether you have been in a collision or require maintenance, our members help vehicles last longer, pollute less and keep drivers safer by offering Canadians any product or service a vehicle may need after it rolls off the dealership’s lot.
About the auto care sector
The auto care sector in Canada is a $43.9 billion industry that employs 507,120 people in every community across the country. The sector comprises of companies that manufacture, distribute and install automotive replacement parts, accessories, tools, and equipment.
Any product or service that a vehicle may need after being assembled by the original equipment manufacturers is an aftermarket product or service. The traditional aftermarket includes independent repair facilities and mass merchandiser facilities; it does not include warranty service from an original equipment dealer.
Our areas of focus
AIA Canada can provide thought leadership in a variety of topic areas specific to the auto care sector, including:
- Right to repair
- Vehicle telematics systems and Secure Vehicle Interface (SVI)
- Cyber security
- Market intelligence and statistics
- Autonomous, connected, shared, and electric vehicles
- Workforce development
Other opportunities for journalists to work with AIA Canada include:
- Using AIA Canada resources and materials as background for your reporting
- Covering new and existing research from AIA Canada
Media inquiries
For media inquiries and interview requests, please contact communications@aiacanada.com.
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Branding Guidelines and logos
The AIA Canada logo is used to identify the Association visually. Please refer to our branding guidelines available here below before downloading and using our logo in your communications.
Should you have any inquiries about the use of our logo, please contact communications@aiacanada.com.8
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Receive timely monthly updates and happenings on key initiatives in the Canadian auto care sector. You will benefit from information such as updates on AIA Canada’s programs, ahead of the trend research, industry regulations, revised legislation as well as networking and learning opportunities on a regular basis.