Dealership vs. Independent: How Canadian Vehicle Owners Choose a Service Provider

In the face of competition from dealerships, independent aftermarket businesses need to work hard to build and keep their client base. Knowing what Canadian car owners are looking for in a service provider is key to making the right choices.

Our latest report, Dealership vs. Independent: How Are Canadian Vehicle Owners Choosing a Service Provider, looks at what drives some owners to visit dealerships while others choose independent shops.