Reports

What does this button do? Consumer views of modern vehicle technology

As part of the Consumer Behaviour Series, this report will take an in-depth look at the preferences and attitudes of Canadian vehicle owners regarding modern vehicle technology. 

Tailored with auto care businesses in mind, this report will also provide data and insight on: 

  • General perceptions of modern vehicle technologies 
  • How much owners value various vehicle technologies 
  • Where vehicle owners choose to get these technologies repaired 

The research from this report will help inform Canadian auto care businesses on how they can better understand vehicle owners’ knowledge and perception towards vehicle technology and how they can improve consumer experiences through education, transparency, and access to parts and information.    

A complimentary executive summary of the report is available.

This report is free to AIA Canada members, and available to non-members for $199 CAD. 

$199.00

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How the program works

  • Members select their departure city from the drop-down menu
    1. Choose Valet or Self-Park where applicable
    2. Enter their outbound and return dates
    3. Click find your rate
    4. The rates will automatically load
    5. Print a copy of the coupon
  • When exiting the lot
    1. Scan the printed Park’N Fly coupon at the Self-Park pay station
  • If members are using a Valet location
    • Hand a copy of the printed voucher to the agent at check-out or give them the discount code 1120313 once the code is entered by the agent the rate will automatically append to the AIA Canada rate program.
  • Discount Code 1120313
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  • When exiting the lot
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